I've been getting these e-mails lately from Barnes and Noble telling me they've purchased the Borders customer database and if I want to opt out of my information being sold, to do such-and-such by a certain date.
Honestly, I'm not going to do anything. B&N won't learn anything new by looking at the Borders database, because I made the same sorts of purchases in both stores. Kind of like Amazon now has me pretty much pegged -- I buy fantasy novels, Ana Brett & Ravi Singh kundalini yoga DVDs, and kitchen gadgets. They're wasting their time recommending anything else, and they know it.
Speaking of Borders, one thing I'm kind of pissed about is how Borders started offering two tiers of its rewards program, you know the free one they've had for a long time, and then a paid one ($25 like the B&N membership). Now maybe this is my fault for not following the financial news too closely, but I paid the $25 to get the Borders membership. I figured, I have had the B&N one for several years now, and I've always made my $25 back because I spend so much money there. So I thought the same would be true for Borders. And then Borders went belly-up before I got a chance to use the card more than once or twice.
Here is a link to a very long CNN.com story which I may or may not have posted before about the decline of Borders bookstores. Interesting but really at the tl;dr limit for stuff on the internet for me.
P.S. I'm actually writing this post right before I publish it. I'm really behind on writing in this blog, guess I've been busy lately. But I plan to spend a couple of hours tonight writing new posts, probably centered around writing advice because it's now officially NaNoWriMo. Also maybe a few lists of "best series" or something like that.
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